Many in the firearms world lead active lifestyles and may wish to carry a firearm for personal protection. These women and men need fashionable and functional clothing that can make it more comfortable to do so. That’s where our guest, Amy Robbins of Alexo Athletica, comes in.
Amy Robbins is a successful entrepreneur, popular podcaster, and prominent lifestyle TV show host, as well as a wife and mom. Her clothing line allows women (and soon men) everywhere to live a confident, self-reliant lifestyle. Listen along as she shares her’s and Alexo Athletica’s story!
Listen To The Show
Highlights And Insights From The Episode
- How bad experiences while running inspired Amy to create Alexo Athletica.
- Which line of clothing is Alexo Athletica’s best seller.
- Amy addresses if she’s interested in serving on the NRA’s Board of Directors.
- Why you may not see Amy Robbins on Shark Tank!
- And so much more!
Connect With The Guest
- Alexo Athletica on Twitter
- Alexo Athletica on Instagram
- Alexo Athletica on Facebook
- Alexo Athletica on YouTube
- Not Your Average Gun Girls Podcast
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Firearms Industry Spotlight
Alexo Athletica
“While hosting several different lifestyle TV shows, our CEO and Co-founder Amy Robbins’ passion for firearm safety and proficiency grew along with her desire to see women everywhere live a confident, self-reliant lifestyle. As an avid runner with a few bad experiences on her runs, Amy wanted the ability to train for a marathon wherever she wanted to, even in the wee hours, without fearing for her safety, so she obtained her License to Carry. After much research she realized many women shared these same experiences and she wanted to do something about it. However, she quickly realized that having a license to carry or carrying other tools such as mace or a taser does a woman little good if there are no comfortable, functional (much less great-looking) apparel options that would allow her to exercise while also exercising her right to carry and still look and feel great.
Soon after, in 2017, Amy created Alexo Athletica because no product existed on the market that met her need to feel fashionable while carrying in active wear. She saw white space in the market and jumped on the opportunity to not only provide fashionable, functional carrywear but create a movement of empowered, independent women that could #carrywithconfidence.”